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D&A Presents to SMPS Maryland

D&A Presents to SMPS Maryland

On Friday, February 3, Diane Devaney and PR Director Lindsay Hebert were the featured speakers at the Society for Marketing Professional Services (SMPS) Maryland’s First Friday gathering. SMPS Maryland provides networking and educational opportunities for marketing and business development professionals in the architectural, engineering, and construction industry. Diane and Lindsay talked about implementing successful PR campaigns that make use of multiple channels to communicate your brand’s key messages while building awareness and a positive reputation for your company. They shared best practices for working with local and trade media, as well as crafting your own content to reach all your audiences.